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Mary Norman

Mary Norman

Sr. Lecturer of Marketing

Phone706-867-4527

Office locationCottrell Center, 285,

Area(s) of Expertise: Marketing

Overview

Mary Norman serves as lecturer of marketing for the Mike Cottrell College of Business at the Âé¶¹´«Ã½. In 2014, Norman served as executive in residence for the Center for Entrepreneurship and Innovation within the Mike Cottrell College of Business.

Prior to joining Âé¶¹´«Ã½, Norman worked close to 30 years in the consumer products goods industry in key sales, marketing, and strategic leadership positions with the Coca-Cola Company and The Gillette Company.

In addition to her academic role at Âé¶¹´«Ã½, she also serves as faculty advisor for the Âé¶¹´«Ã½ chapter of the American Marketing Association.

Courses Taught

MGMT: Seminar in Management, MKTG 3700: Principles of Marketing, MKTG 3710: Advertising, MKTG 3799: Special Topics in Marketing, MKTG 4780: Marketing Management, MKTG 6705: Marketing Management

Education

  • M.B.A., International Marketing, University of Notre Dame, 1984
  • B.B.A., Management; Area of Emphasis in Marketing, University of Notre Dame, 1983

Research/Special Interests

Importance of storytelling women in entrepreneurship, marketing

Publications

Boling, J. R., Mayo, D. T., Norman, M. (in press). Formal Business Planning and Performance: The Effect of Gender. Academy of Entrepreneurship Journal. http://www.alliedacademies.org/academy-of-entrepreneurship-journal/

Work Experience

Group Director - Channel Planning & Development; Commercial Leadership - Food Service and On-Premise Division
The Coca-Cola Company - Coca-Cola Refreshments
2010 - 2013

Director of Marketing - Southeast Region
The Coca-Cola Company - Coca-Cola North America
2007 - 2010

Senior National Sales Executive, Wendy's International Account
The Coca-Cola Company - Coca-Cola North America
2004 - 2007

Senior Customer Marketing Manager
The Coca-Cola Company - Coca-Cola North America
2001 - 2004

Category Manager, North America Specialty Merchandising & Licensing
The Coca-Cola Company - Corporate Division
1999 - 2001

Marketing Manager
The Gilette Company
1997 - 1999

Eastern Region Sales Manager
The Gilette Company
1995 - 1997

Special Markets Sales Manager
The Gilette Company
1990 - 1995